AS1: Introduction to Unit 30 Media

Welcome to an introduction to advertising. A blog designed to tell you everything you need to know to be successful in the world of advertising. This blog will provide you with details of different formats of advertising, different purposes of advertising, examples of effective/ineffective advertising campaigns, examples of controversial advertising campaigns, different styles of television advertisements, how television adverts are researched and designed, how television adverts are produced, common Codes and Conventions, how advertising is regulated.